Insights
Engaging Donors: Web Design Strategies from a UX Expert
We sat down with Mary Claire, our director of user experience, to ask a few questions about nonprofit web design and her thoughts on utilizing design to attract donors.
Nonprofit Fundraising Ideas
Nonprofit Fundraising Ideas The best source for nonprofit fundraising ideas is nonprofits. I recently asked a group of nonprofit leaders for some of the best ideas they've either used or seen. Here are some ideas to help your nonprofit think about ways to raise more...
How to create a nonprofit annual report
Your annual report is an opportunity to make donors feel valued. Discover the essential components to include in your nonprofit annual report.
How Much Does Marketing Cost in 2024?
We are often asked by clients about marketing-related expenses. Here is a one-page guide to help you budget for your marketing efforts.
What is donor communication?
Donor communication is informing, influencing, inspiring, and inviting donors to engage with the mission of your organization. Here are some basic characteristics of healthy donor communications.
6 Ways to Improve Donor Emails
Your donors are busy. Don’t waste their time or space in their inbox. A few simple adjustments to your donor email strategy can make them excited to open and read.
4 Habits to Retain Donors
Donor relationships are just that: relationships. Like all relationships, they are either growing stronger or weaker. Here are four habits your organization can develop to retain donors.
4 Ways to Improve Your Annual Report
Make your organization’s annual report stand out and reinforce the importance of your mission.
Roundtree Announces Collaboration with Mission Increase
This new collaboration with Roundtree provides a resource to the organizations within Mission Increase’s network who need assistance with messaging and mechanics of donor communications.
Roundtree Launches New Podcast, Next Donor
Roundtree today announced the launch of its new podcast, Next Donor. The podcast will feature conversations with renowned nonprofit leaders about what it takes to grow a donor base and lead a thriving organization.
4 Tips for Year-End Campaigns
We help clients conceive and execute their year-end appeals. Based on our experience, here are four tips to set your fundraising campaign apart from others.
6 Tips for Building Your Nonprofit’s Social Media Following
Organizations can’t just have a social media presence. Simply being present isn’t enough. Brands have to have an audience-building strategy for their social media activity. And the best strategy centers on delivering content your customers find valuable.
The 3 Most Common Marketing Obstacles for Nonprofits
Nonprofits often struggle to communicate well with new and existing donors. With small staffs and bootstrapped budgets, marketing is a challenge. Here are three common obstacles and ways to overcome them.
Measuring Success in Nonprofit Marketing
Tracking your success along the way is an essential part of meeting your goals efficiently and effectively. Here are two ways you can measure what is working.
10 Things I Learned from Donating to 100 Organizations
I donated to 100 organizations online. I did it in part because I wanted to know how to design websites to provide the best online giving experience for donors. Here’s what I discovered.
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